- Posts tagged Microblogging
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Twitter Engagement Rate Formula [INFOGRAPHIC]
The Tweet Engagement Rate takes into account the Replies and Retweets of the Tweet to the total number of Followers to date. Then it´s multiplied by 100 as well to provide you with the percentage of your Fan base that´s interacting with your Tweet. Read the rest at SocialBakers.com.
Twitter Addiction [INFOGRAPHIC]
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Twitter Statistics [INFOGRAPHIC]
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Where To Post Your Status [FLOWCHART]
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History of Twitter [INFOGRAPHIC]
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Twitter Hacks [INFOGRAPHIC]
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Timely Tweets [INFOGRAPHIC]
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Leading Social Media Marketing Tools/Tactics [CHART]
Data from the August 2011 Chief Marketer “2011 Social Marketing Survey” found that only 26% of marketing professionals saw amassing total followers as an aim for social media marketing. More popular goals included driving traffic to a website (66%), generating sales or leads (48%), and identifying and addressing brand fans (47%). Read the rest at eMarketer.
Tumblr Demographics [CHART]
Slightly more than 57 percent of Tumblr users were under the age of 34 as of May 2011, according to Nielsen. Additionally, 25.2% of users were between 35 and 49, and 17.5% were at least 50 years old. Females made up a larger percentage of visitors (53.5%) to the site than males. Read the rest at eMarketer.
Twitter Finally Releases Web Analytics Tool
Twitter Web Analytics is intended to give website owners more data on the effectiveness of their Twitter integrations. It’s powered by BackType, the social analytics company that Twitter acquired in July. Read the rest at Mashable.
